We invest in your growth
Comprehensive marketing in exchange for a small stake in your business. Not a supplier — a partner, all-in on your success.
A different kind
of partnership
Great start-ups often can’t afford great marketing at the moment they need it most. Our Start-Up Partner Scheme fixes that.
Instead of large agency fees, we provide full-service marketing in exchange for a small equity stake — so we become genuine partners, invested in building your brand alongside you.
Built for ambitious start-ups
Early-stage start-ups with real ambition
A product or service with genuine potential
Ready to move fast and grow
Open to a true partnership, not just a supplier
Coachable and collaborative
Serious about scaling
The essentials
You’ll need
A UK-registered limited company — or you’re willing to incorporate one before we agree terms
At least one founder working on the business full time
Any sector — if the potential is real, we want to hear about it
Probably not a fit if
It’s a side project rather than a full-time venture
You want a supplier to take orders, not a partner to challenge you
You’re not open to sharing equity in the business
A full marketing team, invested in you
Everything an in-house team would give you — strategy, execution and momentum — with real skin in the game.
Full-service marketing
SEO, PPC, social, content, web and more — the whole toolkit, handled.
A dedicated team
Senior marketers invested in your growth — not a junior account handler.
Strategic partnership
We sit on your side of the table and think like owners.
Aligned incentives
We only win when you win — so we’re all-in on results.
From application to partnership
A simple, honest process — no lengthy tie-ins, no hidden terms.
Apply
Tell us about your business and where you want to take it.
We assess fit
We look at your potential and whether we’re the right partners.
Agree terms
A fair, transparent partnership that works for both sides.
Build & grow
We get to work — strategy, execution and real momentum.
Share in success
As you grow, we grow with you. Aligned, all the way.
Clear terms, agreed up front
No small print. Every partnership is shaped around the business, and everything is agreed in writing before any work starts.
Sized to your business
There’s no standard percentage. The stake reflects the scope of marketing we deliver, your stage and a fair valuation of the business — and we show you how we got there.
Equity or hybrid
Go fully equity-based, or, if you have some budget, pay a reduced monthly fee in exchange for a smaller stake.
Ad spend is separate
Advertising budgets (Google, Meta and so on) are paid by you, directly to the platforms. The equity covers our team’s time and expertise, not media spend.
A way out for both sides
Either side can end the partnership early. What happens to the stake if that happens is agreed in writing before we start.
Shares are issued through a proper shareholder agreement. We always recommend you take independent legal advice before signing.
Simple, fair and aligned
Full-service marketing
The complete toolkit, handled for you.
A small equity stake
In place of large monthly agency fees.
Limited each year
We only take on a handful of partners.